The Data Detox Kit and Engaging Audiences

From TCU Wiki

Workshop: The Data Detox Kit and Engaging Audiences

  • Who: Safa Ghnaim, Tactical Tech
  • Date: Thursday, May 6th

The Data Detox Kit's friendly, non-technical and non-judgemental tone and flexible approach gives people the space to choose their own journey through controlling their data privacy and digital security, enhancing their digital wellbeing, and combating misinformation--to date reaching approximately 2 million people both online and offline worldwide. In 2020, the Data Detox Kit was featured as a resource as part of The Social Dilemma documentary on Netflix, and was even recognized for the Tech Spotlight at Harvard Kennedy School's Belfer Center as a model of technology that seeks a more inclusive, fair, and safer future. In this session, Safa will talk more about her work on the Data Detox Kit and share some strategies for engaging general audiences.

// We will be hosting a 20 minute post-workshop networking exercise to allow folks to meet others who share their interest, and strengthen collaborations across various lines. Make sure to schedule in 20 minutes extra on your calendar, if you are interested in joining //

Safa Ghnaim (she/her) leads Tactical Tech’s successful Data Detox Kit project, building partnerships and leading workshops around the world. Before joining Tactical Tech, Safa worked in adult education and editing. In 2018, Safa edited and formatted her sister Wafa’s self-published book “Tatreez & Tea: Embroidery and Storytelling in the Palestinian Diaspora”, which tells the story of their family.

>> Check out notes from other sessions here


Presentation available here

  • Data Detox by Tactical Tech, an international NGO that engages with citizens and civil-society organisations to explore and mitigate the impacts of technology on society.
  • The Data Detox Kit, in both print and online formats, provides visitors simple tip and tricks, so they can begin to take control of their privacy, security, and well being.
  • The Data Detox Kit is freely available in over 35 languages, and offers articles on a diverse range of topics including health misinformation, screentime, and voter data.
  • An interactive version of the DDK for our younger audiences is also downloadable and available in multiple languages. The Detox x Youth is an activity book to help young people take control of their tech.​​​​​​​
  • The methodology in digital security education is based flexbility; and aiming "to make people feel good" (BJ Fogg)
  • The texts are written in accessible language, 8th grade-reading level.
  • The resources are localized, more feedback needed for translations
  • A lot of the work is informed from feedback. E.g: feedback is collected from vistors of the GlassRoom exhibitions
  • Engaging different audiences: young adults, teenagers, retired people through investing in understanding the different ways of learning and processing. The learning experience should be inclusive for all learners regardless of their specific demographic characteristics, such as ethnicity, gender identity, disability, religion or belief, sexual orientation, and age.